Soffía Björg :: New Video
October 28th, 2015 | IMX Inside Iceland
Soffía Björg is a captivating songstress from Borgarfjörður, a fjord in the west of Iceland. Although the waters of Borgarfjörður appear calm, the fjord has significant undercurrents and shallows. Much like the music she portrays.
The music drifts along beautifully in a classic, dark hued setting while Soffía’s rough cut, yet warm voice, infuses it with a strange blend of innocence and danger.
‘Back & Back Again’ is her latest single in anticipation for the album due out early 2016. Watch the video below.
The video for ‘Back & Back Again’ is directed by Snorri Sturluson, an Icelandic director and photographer based in Brooklyn, NY. The shoot took place in Reykjavík with Snorri directing it via Skype from Brooklyn. It was a pretty unusual way of working, however the results were clearly worth the gamble!
A computer & speaker was set up in the studio in Reykjavik so Snorri could be “on location”. At the end of the shoot the Skype clock said; 10 hours, 32 min & 47 sec – thank the internet gods for Skype!
Soffía is playing at Iceland Airwaves both on and off-venue.